Want to know what I gifted nearly all the adults in our lives over the holidays? Yep, Blue Apron. If you’re a long-time reader, you’ve heard me tout the food delivery service in the past. (Keep reading further though because I’m not simply regurgitating all the things I’ve mentioned before.) If you’re new here, let me fill you in briefly.
Blue Apron delivers fresh ingredients in a refrigerated box right to your doorstep. The ingredients arrive in the exact proportions along with a recipe card and detailed instructions which include photographs of steps to give even novices in the kitchen the confidence to churn out a delicious meal. Typically, the cost is less expensive than dining out or ordering takeout. Simply sign up online for weekly orders. You can skip or cancel deliveries at any time! An online “cookbook” is free to anyone so you can replicate meals at home with ingredients from your local grocery if desired. (We recently tried the cajun fried catfish with collard greens and mashed sweet potatoes. It was a hit!)
I’ve been subscribing to Blue Apron going on two years now ever since our friends in Nashville recommended it. I especially love to use the service during weeks that Steve is out of town (this week!) and also while on vacation. In fact, I had a delivery sent to our vacation rental in Asheville this past fall. I was a little worried because our location was nearly off the grid and tricky to find – especially after dark. After we arrived at the cabin, I called Blue Apron to relay better directions and they were super helpful about forwarding the information on to UPS. Even with the new directions, our food arrived after 9:00 p.m. the day of delivery so my account was automatically credited for the full amount. Nothing was wrong with the food (it was still fresh and we ate it) but the company was great about upholding its promises of timely delivery and quality ingredients. And I talked to a real live person on the phone who was super nice, easy to understand and not reading from a script!
In the last year alone, there have been several improvements made to increase customer satisfaction. You can now view weekly menus weeks in advance of ordering and select which meals you would like to try. There is also a new recycling program available and plenty of tips and ideas for reusing the packaging. (We have reused the ice packs for picnics and packing coolers for road trips.) The company is working to provide more sustainable food by working directly with farmers. I would like to see organic produce offered, but overall I am impressed by the company’s efforts to listen to and address customer feedback by implementing change.
At the end of 2015, I was surprised to discover that I had accrued free meals which I gifted to some friends and family members at no cost to me. I also purchased some meals to gift. Blue Apron is a great gift idea!
If you’re a Blue Apron virgin, you can score two free meals on your first order by clicking here. Offer is only good for the first 50 readers so act fast!
*This post sponsored in part by Blue Apron. In order to remain transparent, I would like to mention that I pay out of pocket for my own subscription. Blue Apron provided the meal seen in this post. Thank you for supporting the brands that support this blog!
images: Dana Miller for House*Tweaking
Article Source: A Great Gift Idea